Your Google Business Profile is the first thing a buyer sees when they search your dealership name. It’s also one of the most powerful free tools available to any local business — and most dealerships have barely touched it. Why Your GBP Is Your Most Important Local SEO Asset When someone searches “ford dealer near me” or “used cars in [city]” on Google, the local pack — the three map listings that appear at the top of search results — is powered by Google Business Profile. I
