Every time a dealership publishes a blog post on Medium, LinkedIn Articles, or any platform other than their own website, they’re donating SEO value to a third party. The content, the backlinks, the search traffic — all of it goes to Medium’s domain authority, not yours. The SEO Case for Keeping Your Blog on Your Website When someone searches “[City] Ford dealer” or “best time to buy a truck” and clicks your blog post, that traffic lands on your website. It sees your inventor